Marketing involves the research of your target market and advertising methods that enable the promotion and selling of products or services you offer.
It mainly deals with the customers point of view about your company. Society as a whole needs to be informed through several processes that come in the form or interaction, exchange and consumption. Management of these processes will lead to a satisfying demand of your products and services. As a company you are providing a service that is needed by the customer.
You need to establish ways to do this and we have four basic questions that you can ask yourself. In understanding what your answers are will make it possible to look at the key areas we will work on in the development of your marketing and promotions.